by Randall Pearson
Pearrari Solutions, Inc.


Why aren’t all (or at least most) credit unions actively pursuing the 18-24 crowd? Folks, how’s your growth been? Your loan to share ratio? Who are today and tomorrow’s most active credit consumers? What part of the community is most in need of credit coaching? What’s the difference between a bank and a credit union?

What would it take for you to become really good at capturing the first car loan and first mortgage, managing thin file risk and coaching new credit consumers to success… for them and for you?

How can you reach this market? Where do they live, work, and spend time? What kind of marketing are they likely to respond to? I'm guessing not a talking head in a blue suit.

FastWrap

Get in the gen Y game! Start with goals, of course, and with a plan. If you don’t know where to start, or need help to frame the effort, get help.

Randall S. Pearson

© Pearrari Solutions, Inc.